Sell with Confidence
Read More
News

The benefits of staging – Why staging your home could pay off

By Laura Essert

A great marketing campaign covers off on reach (how far the product is going) and frequency (how often a customer is reminded about that product). This coupled with presentation equates to a comprehensive approach to securing the most customers and creating a competitive environment which we all know equals premium price.

Staging a property can be the difference between whether or not a customer swipes left or right. When most vetting is done via online portals, if your property isn’t eye-catching, it may not make the cut of where the busy house hunter chooses to spend their time on Saturday morning.

Staging has such a huge impact on buyer behaviour. A well constructed styling package can make an old home look new, make small spaces appear bigger and are essential whenever there is an open-plan living area. As the market adjusts and supply may start to outweigh demand, sellers need to invest more than during the boom to create the same competitive environment linked with premium sale prices.

Up to Date

Latest News

  • Ray White Northern Beaches expands with new Elanora Heights office

    Consistently the highest selling agency on the Upper North Shore with six offices from Roseville to Pennant Hills, David and Charles set out to expand their unique brand of success to the Northern Beaches in July 2024. Since launching on the Northern Beaches, with offices in Manly and Mona Vale, … Read more

    Read Full Post

  • Cash rate update – Inflation now within target but no cut

    We are getting close but unfortunately November was not the month for a rate cut. Although inflation is now within the target range, hitting 2.8 per cent last week, the RBA decided to keep rates on hold. Why the hesitation? There are a few reasons. The main one being that … Read more

    Read Full Post